AYO

AYO is a callout to excellence. Through their unique combination of masterful engineering, clever design and simple installation, AYO lighting products lead the industry in performance, value & innovation.

We partnered in building the AYO brand from its inception—carefully crafting a name and identity that captures their team’s innovative vision, kinetic celebratory culture, and warm & colorful persona. We complemented this daring visual identity with a state-of-the-art web presence, utilizing bold colors, dynamic animations, and an intuitive user-interface designed to maximize education, impact and connection.